UX Designer & Psychology graduate, transforming insights into intuitive experiences at Sykes Holiday Cottages
3+ years experience | Based in Manchester, UK
Checkout conversion rate optimisation
A data-driven project using A/B testing to streamline the user journey and improve a key business metric.
Streamlining holiday search experience
A redesign of the search page property cards to make finding and comparing holiday properties easier.
Property onboarding homepage redesign
Redesign of the homepage to better communicate the value of letting with Sykes to property owners.
Design sprint: AI property onboarding
Designed feature concepts for Sykes’ Owner app, leveraging AI to streamline property listing.